How to Choose a Domain Name | GoDaddy

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Published on Dec 23, 2016

Choosing a domain name is an important first step before you begin building a website. But which one should you register? Check out these pointers for picking a domain that’s just right for you. For more details visit

So, you’ve decided to register a domain name. Awesome – a domain is unique; it’ll be your very own spot on the Web! But how do you find one that’s just right? Your domain name is your identity on the Web, so you want to make sure you choose one that not only fits you or your business, but also is also easy to remember. Here are a few pointers for picking yours:

Make it short, catchy & easy to spell

There are millions of registered domain names on the Web, so be sure to select one that’s catchy and easy to remember. Avoid hyphens, as they could be confusing to communicate to others. And don’t lose out on crucial business because your customers mistype or misspell your domain.

Use Keywords

Try to include keywords that describe your business and the services you offer.

Target Your Area

If your business is local, try to include your city or state in your domain name to make it easy for local customers to find and remember. You can also select country code domains like .ca (for Canada), .Br for Brazil - or .nyc, .london or .vegas if that’s where you do business.

Use the right extension
dotcom … dotnet … dotorg …There are several extensions to choose from – so which one should you choose? Obviously, dotcom is the most popular one but here are some other top extensions to consider:

  • .co : company, commerce, and community
  • .net : technical, Internet infrastructure sites
  • .org : non-commercial organizations and non-profits

There are also new extensions specific to your industry, interests or location that you can consider, like .photography, .club or .nyc. GoDaddy will recommend the relevant extensions for you to choose from …

Consider registering more than one domain to point to your business

Many business register multiple variations of a domain and simply redirect them to the main one. Consider registering common misspellings of your domain name. You can also register your domain with different extensions so you can protect your brand.

Ready to register your domain and get online? Visit today.

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